Eurovision 2012: Viewing rates

The 57th Eurovision Song Contest is now over and the 43 nations are heading back to their homes and get prepared for the 2013 Eurovision edition. This post will be updated throughout the week aiming to show an idea of the TV ratings across Europe.

GERMANY

In Germany a total number of 8.29 million viewers watched the Eurovision Song Contest live from Baku on Saturday night. This is a market share of 36,6% which means that every third German TV viewer saw Loreen winning for Sweden and achieving a very good 8th place for Roman Lob. (source: eurovisionary.com)

DENMARK

In Denmark the viewing figures for the Eurovision Song Contest is among some of the highest over the entire year with usually between 1,5 and 2 million people watching the show if Denmark is participating in the final – out of a population of 5,5 million. This year however there is no reason for Danish broadcaster, DR, to celebrate – not the result Soluna Samay achieved in Baku nor the viewing figures. (source: eurovisionary.com)

SPAIN

The 2012 Eurovision Song Contest was the most watched in Spain since 2008, having an average of 6,542,000 viewers, two million more than last year. A total of 17,097,000 watched the Eurovision Song Contest on national broadcaster TVE at some points during the night. Eurovision was the most watched show in Spain last night followed by a special Eurovision dedicated show which was watched by 6,1 million viewers.

Audience numbers peaked when Pastora Soler took to the stage with 8,723,000 Spaniards watching. The voting was viewed by 8,087,000 people. The following are how the ratings in Spain have changed over the past several years:

Baku 2012 – 6,542,000

Dusseldorf 2011 – 4,742,000

Oslo 2010 – 5,760,000

Moscow 2009 – 5,122,000

Belgrade 2008 – 9,336,000

AUSTRALIA

The Australian public broadcaster SBS recorded a ratings boost as it aired the Eurovision Song Contest. The final of the 2012 edition on Sunday evening Australian East Coast time (Sunday at midday in Europe) was watched by 531,000 people, up on 503,000 last year. It is the biggest ratings the Eurovision Song Contest has received in Australia since it started airing in the country more than a decade ago. For comparison sake, the most watched programme that evening on Australian television was watched by 1,6 million people. "Eurphoria" has also entered the Australian iTunes charts.

SERBIA

Meanwhile, the final of the Eurovision Song Contest was watched by an average of over 3,1 million people in Serbia, as the country accomplished its best result since winning in 2007. As a result, the ratings were the highest in years. However, the final of the Eurovision Song Contest in Belgrade in 2008 still holds the title for the most watched television event ever aired on Serbian television since ratings were introduced. More than 4 million tuned back then to see their country put on the Eurovision show.

SWEDEN

When Loreen returned from Baku, several hundred fans met her at Arlanda airport. There will for sure be many more who want to celebrate her victory. On Saturday night 3.248.000 people in Sweden watched Eurovision at SVT when Loreen won with "Euphoria".

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