Azercell introduces a new business vertical in mobile market

Azercell Fintech combining financial and telco capabilities will soon offerits subscribers digital banking services

Aiming at providing customerswith accessible, user-friendly and transparent services “Azercell Telecom” expands its digital products portfolio by introducing a special project enabling its subscribers to make non-cash payments andcarry out financial transactions in more convenient way.

The digital card to be introduced to customersin the near future will supportextensive range of payment methods, extension of balance among other financial transactions. Solution is based on end-to-end digital experience with fast and convenient customer identification.

By transforming traditional payment methods and behaviors of consumers Azercell Fintech has the potential to provide users with the easiest non-cash digital payment tool.

Available both for pre-paid (SimSim) and post-paid subscribers this Service exempts customers from standard registration procedures. Moreover, subscribers may activate the service through updated Kabinetim application without a need to visiting customer service centers.It should be noted that “Azercell Telecom” develops this Project in collaboration with the group ofpartners that includes “PASHA Bank”, Visa and AzInTelecom.

Azad HuseynovAzercell Big Data&Analytics and Special Projects department director said:

“Incorporatingbanking and fintech functionality into Azercell’s vast telecommunications network creates even greater opportunities for us in terms of our product portfolioand customer satisfaction which in its turn will have positive impacton sustainability of our business.”

Azercell subscribers wishing to be among the first users of this new service can pre-order the digital card by registering at website.

It should be noted that Azercell was the first telco to introduce “Mobile Payment” service several years back,enabling customers to carry outcertain financial transactions via its Kabinetim app.

By becoming a new chapter in financial services within mobile communication market Azercell Digital Card will make endless opportunities of digital technologies even closer to customers.

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